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Business Continuity Flu Pandemic Plan
More Uses for Your Business Plan
Author: Gerry McRae
You have invested a lot of time and energy on writing a business plan just to get a loan or to attract an investor. What do you do when you get the money or, worse, should you be turned down?
Do you just file it away? That's like investing in a boat that remains parked in your driveway after its inaugural voyage.
Instead of filing it away or leaving it on a shelf to gather dust, why not capture more return on your investment? To gain a clearer perspective, convert your investment of time and energy into a dollar amount. Then, you'll think twice before filing your business plan away.
Ways to capitalize on your investment
1. Expand the marketing section for an ongoing planning document, or for per...
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