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Old Meets New in the Web Store Business Plan
Author: David Johnson
E-commerce may be revolutionizing the way the world does business, but it shouldn't change your approach to writing a business plan. Whether you're starting a Web store from scratch or taking an existing outfit online, the basic elements of your business plan will be no different from a traditional small-business plan.
Those basic elements, according to the Small Business Administration, are a description of the business, a marketing plan, a management plan and a financial plan. Consider each element in the context of a Web store and you'll develop a business plan that can't lose. Here are some tips to get you started:
Business Description Define the products and services you'll be selling o...
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